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Online marketing can be a pretty cutthroat world, so developing a good marketing strategy is crucial. There are just so many data points, metrics, analytics, and hard numbers that you have to deal with that it’s hard to keep them all straight and remember that data isn’t just data. With...
View Full PostPodcasting is big business. Everyone and their uncle and their uncle’s uncle has a podcast. The best way to succeed is for the right person at the right time to notice you. For a lot of people, that can mean showcasing your podcast on your website in a simple, non-intrusive way that invites...
View Full PostWebsite builders are everywhere these days. WordPress is the dominant platform with well over 1/3 of the internet having been built with it. A slew of other site builders has popped up to demand their fair share of the market though. One of the big players is Weebly, a free service that made a name...
View Full PostYou have a lot of options when it comes to deciding on a website platform. There’s Squarespace and Wix and Weebly and Joomla and WordPress and Drupal and…lots more. While that choice can be overwhelming, two of the main contenders for a content management system (CMS) for a lot of...
View Full PostWordPress now makes up well over 1/3 of all internet sites. That’s a lot of websites. However, when we say “WordPress,” that could mean more than one thing. The base WordPress software is the same. But when you decide between WordPress.org vs WordPress.com, you are choosing a...
View Full PostOn the surface, the blogging platform landscape looks the same as it did 10 years ago. The same big names still dominate it: Blogger, Tumblr, and WordPress. Beneath the surface, however, almost everything has changed. All three platforms have grown up and transformed into something...
View Full PostWordPress isn’t the only modular content management system (CMS) that has an established base and active community. Joomla is also a free-to-install, open-source platform that thrives on its third-party support. Many developers work to extend their capabilities beyond what comes built into...
View Full PostBlogging isn’t what it used to be. When WordPress and Blogger both started out, most people saw blogging as an online journal of personal thoughts. MySpace blogs were the rage, and Google apps weren’t nearly as ubiquitous as they are now (or advanced). Fast forward a couple of decades,...
View Full PostIf there is a more ubiquitous and well-known name on websites than GoDaddy, then it’s at the top of a very, very short list. GoDaddy has made a name for itself by being the Everything-For-Everybody web service, from web hosting to its popular domain registration services to website selling...
View Full PostIf there is one question that goes back to the very beginning of blogging, it’s “what blogging platform should I use?” Everyone asks this question (to Google, most likely), and everyone gets bombarded with a thousand different answers. That’s primarily because there are so...
View Full PostEven though WordPress is one of the top Content Management Systems (CMS) in the world, with well over 1/3 of the internet using it, it started as a simple blogging platform. Since then, it has grown to power some of the most visited and complex sites out there. It remains, however, a blogging...
View Full PostInterestingly enough, Google has two different website hosting options. Blogger, which is a direct competitor to WordPress.com more than WordPress.org, is focused on publishing content, and Google Sites, which is a more direct alternative to sites such as Wix and WordPress.org, where you build a...
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